Stay Where the Rally Lives

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The Official Rally Campground Where Sturgis Actually Happens

Pappy Hoel Campground is the rally’s official home base. The spot where riders land, party, and live full throttle all week long. Named after the man who helped kick off the rally in 1938, this place is built on history, grit, and the spirit of old-school biker culture. With cabins, RV spots, tent camping, an Olympic-sized pool, bars, buffets, music, and 600 acres connected directly to Full Throttle Saloon. You’re never far from the action, YOU ARE SLEEPING IN THE MIDDLE OF IT.

Sturgis Starts Here

Pappy Hoel is where the rally breathes, pool parties by day, concerts and chaos by night, and everything a rider needs in one wild, well-built place. Cabins with A/C, a general store stocked with anything you forgot, breakfast and dinner buffets, and the kind of community you only get when thousands of riders live side-by-side for one insane week.
This is where friendships happen, where stories start, and where rally memories get burned into the pavement. Once you stay at Pappy Hoel, you won’t do Sturgis any other way.

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Tickets + Camping = Full Throttle Experience

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Register For Your Chance to Win:

  • A PAPPY HOEL CABIN & RALLY WRISTBANDS FOR THE 2026 STURGIS MOTORCYCLE RALLY

  • FREE CLUB EAGLERIDER GOLD MEMBERSHIP OR A WEEKEND RENTAL

  • ROCKFORD FOSGATE STAGE KIT GIVEAWAY! VALUED UP TO $3000*

REGISTER NOW